The Emirates Group

The Emirates Group



Emirates, one of the world’s fastest-growing airlines and winner of more than 400 awards, has established a reputation for excellence in aviation. This focus on excellence and high performance is also reflected in the airline’s many local and international sponsorships.

Emirates first became involved in sponsorship in 1987, only two years after the airline began operations. HH Sheikh Ahmed bin Saeed Al Maktoum, Executive Chairman of Emirates, sees sponsorship as vital in the airline’s marketing strategy: ‘We believe sponsorship is one of the best ways to integrate with our passengers. It allows us to share and support their interests and to build a personal relationship with them.’

‘The wide range of global sponsorships that the airline supports parallels the diversity of the workforce on the airline, where 140 nationalities working together as a high performance team competing internationally to provide customers the very best products and services’, says Rick Helliwell, Vice President Recruitment.

Click on the link below to learn more about our sponsorships.